Disclosure Reveals Vast Business Empire
US President Donald Trump reported more than $600 million in income and over $1.6 billion in assets for 2024, according to a newly filed 234-page financial disclosure. The document, dated June 13, offers a rare view into the scale and structure of Trump’s earnings as he began his second term in office.
Crypto Ventures Take Center Stage
One of the most notable revelations is Trump’s deepening involvement in cryptocurrency. He earned $57.3 million through World Liberty Financial, where he owns 15.75 billion governance tokens. Trump also received $1.2 million from trading card NFTs, while First Lady Melania Trump earned over $216,000 from her own NFT collection.
Trump’s personal holdings include at least $1 million in Ethereum, and Vice President JD Vance disclosed a $250,000 Bitcoin investment, highlighting crypto’s growing footprint within the administration.
Golf Resorts Continue to Deliver Steady Revenue
Trump’s Florida resorts—Jupiter, Doral, and Mar-a-Lago—remained strong income sources, collectively earning $217.7 million. Trump National Doral alone brought in over $110 million, while his full golf and hospitality portfolio across the US produced $378 million, with another $22 million from management fees.
International Properties Add to Real Estate Strength
Trump’s overseas properties, particularly in Ireland and Scotland, added $38.9 million in revenue. These international assets remain a vital component of his global brand and hospitality empire, expanding his real estate reach beyond US borders.
Overseas Licensing and Brand Deals Expand
Trump’s global brand licensing business generated $36 million in 2024, including $10 million from India, $5 million from Vietnam, and over $20 million from Dubai and Oman, thanks in large part to partnerships with Saudi developer Dar Al Arkan.
In the US, Trump-branded merchandise such as Trump Watches, Sneakers, and Fragrances brought in several million dollars. His co-branded Greenwood Bible earned $1.3 million, while his book Save America generated $3 million in sales.
Merchandising Fuels Election-Year Exposure
Trump’s merchandise empire played a prominent role in reinforcing his brand during the 2024 campaign. From religious-themed products to signature fashion items, merchandise not only drove revenue but also strengthened his political identity and grassroots appeal.
Conservative Investment Strategy Revealed
The disclosure shows that Trump continues to pursue a low-risk investment strategy, favoring fixed-income funds over equities. He holds over $50 million in the Schwab Government Money Fund, and up to $25 million each in Invesco Treasury products and Blue Owl Capital holdings. Equity investments remained limited, with individual stocks capped at $250,000 each.
Legal Debts Loom Over Wealth Gains
Despite massive earnings, Trump acknowledged over $50 million in legal debts tied to high-profile court rulings. These include two major judgments—$90 million related to E. Jean Carroll and $350 million plus interest from a civil fraud case in New York—both currently under appeal.
The financial strain from these cases highlights the mounting pressure facing Trump amid ongoing legal battles.
Election Year Branding and Monetization
Trump’s 2024 earnings reflect a strategy of leveraging political visibility for commercial gain. Crypto, branding deals, and merchandise sales surged in an election year marked by legal turmoil and media attention. The ability to monetize influence has become a central theme in Trump’s financial operations.
Melania Trump’s High-Paid Appearances Add to Income
First Lady Melania Trump also reported significant income. She earned over $700,000 from just two speaking engagements—both delivered to the conservative Log Cabin Republicans—marking a notable contribution to the Trump family’s campaign-year revenue generation.
