AndaSeat’s Novis Series Wins Gold at 2025 iLuxury Awards for Redefining Luxury Tech Seating

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Global Recognition for AndaSeat’s Novis Series

AndaSeat has secured a prestigious victory at the 2025 International Luxury Awards, winning Gold in the “Outstanding Luxury Tech and Gadgets – Global” category for its Novis Series ergonomic seating. The award highlights the company’s commitment to pairing advanced ergonomic engineering with luxurious design, offering users more than just comfort — a complete wellness experience.

This recognition places AndaSeat among top innovators in luxury design, emphasizing the Novis Series’ role in reshaping the intersection of technology, lifestyle, and aesthetics. The iLuxury Awards spotlight brands that balance form, function, and innovation across sectors, from architecture to electronics.

Cutting-Edge Ergonomic Technology at the Core

The Novis Series stood out for its architectural approach to ergonomic seating, offering solutions tailored to modern postural challenges. At its heart is a structure-centered design that supports users during long hours of digital interaction, whether working or gaming.

Among its innovations is a 5cm raised lumbar support, AndaSeat’s first of its kind. This design mimics the natural spinal curve, delivering targeted support and creating a sensation described as a “zero waist suspension feeling,” a rare ergonomic feature in chairs at its price point.

Premium Materials for Lasting Comfort

Comfort meets durability through the 60kg/m³ cold-cure foam cushioning found in the Novis Series. This high-density foam retains its shape and support over time, unlike traditional options that degrade with use.

The Novis platform also provides adjustable recline and rocking mechanics, with a 90° to 155° reclining range and 15° rocking flexibility, giving users freedom to switch between focused work and relaxation with ease.

Tailored Adjustability for Every User

Designed with inclusivity in mind, the Novis Series supports users ranging from 155cm to 210cm in height and 35kg to 120kg in weight, ensuring a wide demographic can find ergonomic benefit.

The chair’s 10cm adjustable seat height and 7cm vertically adjustable armrests allow for tailored alignment, reducing strain on shoulders and wrists while adapting to various desk setups.

Design Meets Durability and Mobility

Durability is reinforced by a professional-grade base system, available in iron (for XL models) and nylon (for L models), ensuring stability across configurations. The 60mm PU-coated wheels glide silently over all floor types, protecting surfaces and enhancing mobility.

Two distinct upholstery choices cater to different user preferences: PVC leather for easy maintenance and premium linen fabric for breathable, sweat-free comfort.

Optional Memory Foam Enhancements

For users seeking even more personalized comfort, the Novis Series offers optional memory foam lumbar and head pillows. These accessories bring an added layer of adaptability, catering to individual ergonomic needs.

Such thoughtful touches underscore AndaSeat’s approach to daily luxury — designing for real-life comfort without visual excess, appealing especially to students, professionals, and remote workers.

A Vision of Ergonomic Luxury Recognized

“We are honored to receive this global recognition from the iLuxury Awards,” said Lin Zhou, CEO of AndaSeat. “The Novis Series reflects our belief that true luxury in technology lies not only in surface aesthetics but in the user experience it delivers day after day.”

The award citation applauded the Novis Series for “redefining the modern relationship between luxury and functionality.” The jury emphasized its blend of long-term durability, aesthetic restraint, and inclusive design, praising its accessible yet elite experience in a fast-growing tech-enabled lifestyle market.

A Global Milestone for Ergonomic Innovation

Originally rooted in motorsport seat design, AndaSeat has since expanded into esports and hybrid workspaces, building a reputation for structural innovation and ergonomic integrity. With its latest accolade, the Novis Series joins a legacy of excellence recognized across more than 60 countries.

“Our goal has always been to design with intention,” Zhou added. “This award highlights that ergonomic utility and design precision are not separate from luxury — they are central to it.”

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