HANOVER, GERMANY — November 10, 2025 — Global equipment leader CNH (NYSE: CNH) unveiled its latest AI-powered, autonomous, and robotic technologies during Tech Day 2025 at the Agritechnica trade show, reinforcing its vision of smarter, more sustainable farming systems for the future.
Event Highlights Advanced Ag-Tech Ecosystem
Held under the banner “Every Field Feeds the Future,” CNH’s presentation showcased its rapidly expanding Ag Tech ecosystem, integrating artificial intelligence, automation, and precision data analytics to boost productivity and reduce waste across every stage of the crop cycle.
“Our mission is to help farmers see ahead, act smarter, and produce more with less,” said Gerrit Marx, Chief Executive Officer of CNH. “Innovation in agriculture isn’t optional—it’s essential to feeding the world sustainably.”
AI and Automation Transform Every Stage of Farming
CNH demonstrated technologies that automate operations from soil preparation to harvesting, ensuring optimal efficiency. Its FieldOps™ digital platform synchronizes data across equipment and locations, providing real-time insights, predictive maintenance, and seamless third-party integration.
These tools empower farmers to reduce costs, minimize resource use, and enhance yields, with advanced sensors, machine learning algorithms, and autonomous guidance driving precise field execution.
Next-Generation Equipment Integrates Smart Capabilities
CNH highlighted multiple next-generation solutions, including Autonomous Tillage systems, Active and Passive Implement Guidance for planters, and Combine Automation, which boosts net revenue by €70 per hectare through real-time machine optimization.
Its Sense and Act Spraying Portfolio uses AI to detect weeds and apply herbicides only where needed, reducing chemical usage by up to 60%. Upcoming Green-on-Green Spraying technology, set to debut in North America in 2027, will further cut herbicide application by 80%.
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Breakthroughs in Robotics and Electric Powertrains
The newly introduced R4 Autonomous Robot family represents CNH’s leap into fully autonomous, cab-less farming vehicles. Designed with hybrid and full-electric powertrains, these robots perform repetitive field tasks such as mowing and spraying, reducing labour shortages and achieving up to 100% CO₂ emission reduction.
CNH also unveiled Corn Header and Kernel Processing Systems, both Agritechnica Innovation Award winners, that use sensors and AI to minimize losses, optimize livestock feed quality, and cut fuel use.
Connectivity and Sustainability at the Core of Innovation
All CNH technologies operate within a connected digital ecosystem backed by partnerships such as Starlink™ satellite connectivity, ensuring uninterrupted access even in remote regions. This integration guarantees continuous fleet monitoring, remote updates, and precision management across global farms.
Sustainability remains central to CNH’s R&D mission. Its precision tillage and residue management systems enhance soil health, conserve water, and reduce erosion—vital as only 3% of the Earth’s land remains suitable for crop production.
Empowering Farmers Through Data and Precision
With soil degradation threatening productivity worldwide, CNH’s latest tools provide nutrient optimization, residue distribution, and water management features that safeguard long-term yields. These AI-enhanced processes ensure efficient fertiliser use and lower environmental impact.
“CNH’s focus is on actionable intelligence for farmers,” Marx explained. “Every product we launch supports better soil, stronger crops, and smarter decisions.”
CNH’s Vision: Building the Future of Global Agriculture
As agriculture enters a new digital era, CNH aims to double precision technology sales by 2030, blending human expertise with machine precision. Its ongoing collaborations with partners across AI, satellite, and automation sectors underline its commitment to a resilient, tech-driven food ecosystem.












