Trump Media: New Crypto Blue Chip ETF
Trump Media & Technology Group (DJT) has announced plans to launch another exchange-traded fund (ETF) that will hold a diversified portfolio of cryptocurrencies beyond just Bitcoin and Ether. On Tuesday, the Truth Social parent company, founded by President Donald Trump, filed to create the “Truth Social Crypto Blue Chip ETF.”
This new fund aims to provide investors with exposure to a broader range of digital assets, reflecting a growing trend towards multi-asset crypto investment products.
ETF Composition: Diversified Crypto Holdings
The proposed Truth Social Crypto Blue Chip ETF will feature a specific breakdown of its holdings. The fund would be composed of 70% Bitcoin and 15% Ether, representing the two largest cryptocurrencies by market capitalization.
In addition to these dominant assets, the ETF will also include smaller percentages of other prominent crypto tokens: 8% Solana, 5% Cronos, and 2% XRP. This diversified composition aims to capture growth across various segments of the crypto market, offering a “blue chip” selection of digital assets.
NYSE Arca Listing and Previous ETF Filings
According to the filing, the proposed Truth Social Crypto Blue Chip ETF is intended to trade on the New York Stock Exchange’s Arca platform, a popular venue for ETFs. This latest filing follows two previous ETF filings by Trump Media last month: one that would invest 75% of its assets in Bitcoin and the remainder in Ether, and another that would comprise Bitcoin only. In all three instances, Trump Media has indicated that the launch of these ETFs would happen “later this year,” signaling a strategic push into the crypto investment product space.
Crypto.com Partnership and Fundraising Efforts
The news of the new ETF filing comes after Crypto.com announced in March that it would partner with Trump Media to offer these ETFs, indicating a significant collaboration between a major crypto platform and a high-profile media company. Furthermore, in May, Trump Media disclosed plans to raise a substantial $2.5 billion specifically for the purpose of buying Bitcoin.
These financial maneuvers and partnerships underscore Trump Media’s aggressive strategy to build a significant presence within the cryptocurrency ecosystem, leveraging both direct asset acquisition and investment product offerings.
Crypto Prices and DJT Shares
At the time of the announcement, Bitcoin was trading just below $109,000, while Ether changed hands above $2,600. Other components of the proposed ETF also held notable values, with Solana at approximately $151, Cronos at 10 cents, and XRP at about $2.30. Shares of Trump Media itself saw a modest rise of close to 3% on Tuesday following the news.
However, the company’s stock has faced headwinds throughout 2025, being down more than 40% for the year, indicating a volatile performance despite its expanding crypto ventures.
Trump Family’s Expanding Crypto Ventures
The Truth Social Crypto Blue Chip ETF represents another significant expansion of the Trump family’s involvement in the cryptocurrency space. Beyond Trump Media, President Donald Trump’s sons launched World Liberty Financial last year, which issues its own stablecoin and governance token. These various ventures, including the memecoin $TRUMP, highlight a concerted effort by the Trump family to capitalize on the growing digital asset market, creating a multifaceted crypto empire that spans media, finance, and investment products.
Strategic Move in a Growing Market
Trump Media’s decision to launch a diversified “Crypto Blue Chip ETF” is a strategic move to tap into the increasing investor demand for broader exposure to the digital asset class. By including a mix of established cryptocurrencies like Bitcoin and Ether, alongside high-growth altcoins such as Solana, Cronos, and XRP, the company aims to attract a wide range of investors seeking diversified crypto portfolios through a regulated ETF structure.
This initiative further solidifies the trend of traditional companies, especially those with high public profiles, integrating cryptocurrency into their business models and product offerings.
